As BLACKPINK prepares for one of the most anticipated comebacks in K-pop history, ROSÉ is stepping into the spotlight with a powerful blend of introspection and creative renewal. In a candid new cover story for Dazed, the singer opens up about fame, identity, and her journey both as a solo artist and as one-fourth of the world’s biggest girl group.
The ‘DEADLINE’ world tour, set to launch in July 2025, marks BLACKPINK’s return after over a year of solo pursuits. The tour will see ROSÉ, JENNIE, LISA, and JISOO reunite on stages across South Korea, Europe, the UK, North America, and Asia—including two monumental nights at Wembley Stadium.
“It feels like we’re coming back to each other with good energy,” ROSÉ says. “Each of us has gone out, been inspired, learned so much about ourselves… and now we’re returning stronger.”
That personal evolution is clearly reflected in ROSÉ’s solo career. Her debut album, Rosie, arrived in December with widespread acclaim. The project’s standout track, “APT.” featuring Bruno Mars, made history by spending 12 consecutive weeks at No. 1 on the Billboard Global 200, and has surpassed a billion streams on Spotify—faster than any K-pop single to date.
Yet, for all the success, ROSÉ reflects on the cost of global fame. In a surprising revelation, she recounted the time she disguised herself as an elderly woman just to walk the streets unnoticed. “It was really, really intense,” she shared, admitting the experience was both freeing and terrifying. “Freedom means being anonymous.”
She also spoke about the “fear of being misunderstood,” the mental toll of constant scrutiny, and her desire to one day win a Grammy—not for herself alone, but for her fans and community. “That’s the first thing I want,” she noted. “Whatever awards come after would just feel extra rewarding.”
With renewed vision, a wildly successful solo chapter, and BLACKPINK’s most ambitious tour to date on the horizon, ROSÉ’s journey is far from over. If anything, it’s just beginning—on her own terms.